Semi-Final
Aunt Sally’s Creole Pralines is the definition of a New Orleans icon. For nearly 85 years, they’ve been making pralines using an original family recipe, cooked and poured daily and entirely by hand. Whether it’s their famous pralines, gift baskets or coated pecans, Aunt Sally’s is the one-stop-shop for regional confections and gifts.
Deep Fried
NEW ORLEANS • Client: Aunt Sally’s Creole Pralines
How can Ohio’s very first craft brewer grow to a critically acclaimed brand with a huge cult following? From a small startup to producing more than 130,000 barrels annually in 14 states with a huge cult following, we’ve worked with Great Lakes Brewing Company (GLBC) for over 20 years, helping them build their brand and rise above a sudsy sea of sameness. Cheers!
Brokaw
CLEVELAND • Client: Great Lakes Brewing Company
Distinctly American. Decidedly luxurious. William Roam manufactures amenities for high-end, independent hotels. When refined guests are paying good money for a room, they expect every aspect of the experience to be well-crafted—including soaps, shampoos, and lotions. To that end, our job isn’t simply designing labels and packaging. It’s enhancing the travel experience.
The Flatland
INDIANAPOLIS • Client: William Roam
PROOF: Package Design
Jennie Westerman Diemont for approval
Gregg Brokaw for approval
Ben Seal for approval
Beyond Peat™ is a revolutionary soil mix that replaces peat moss with a new organic technology that improves environmental sustainability while delivering better performance. Our goal was to develop a compelling, informative brand and messaging that told the product story, as well as to help the brand prepare for a Walmart line review and execute the national program to support...
MILWAUKEE • Client: Beyond Peat
Epic Creative
Joseph Rogge for approval
The following copy is as it will appear in the agency contest, except the approval icons will be removed and the contact names and links will be removed.
Note: An optimized version for smartphones will be designed upon final approvals.
Taking inspiration from NoFo's team, customers, and our own passion for the great outdoors, we created a set of brightly illustrated new beer can labels. Each crowler has unique features in the typography, color scheme and scene, but together they all present one unified, adventure-loving voice.
DENVER • Client: NoFo Brew Co & Distillery
Urban Canvas
Kyle Saxton for approval