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Which of these agencies will you support?
1 of these 5 will move on to the AAB Finals.
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Joy Riot
WASHINGTON DC • Client: IPIA
There’s a secret lurking in packaged ice. You see, ice is food. Which means it’s susceptible to E. coli and other bacteria, just like food. Now, if store owners carry ice that’s certified by the International Packaged Ice Association, they have no need to worry about infecting their customers or themselves, or suffering the consequences of litigation...
Ariat completely disrupted the boot business by treating their boots as athletic equipment not heirloom crafted dress boots. So when you wear Ariat, you stand for something more than just western culture. You stand for innovation. You stand for new traditions. You stand for performance. Ariat needed a strong brand platform to unite the various...
SAN FRANCISCO • Client: Ariat
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The Flatland
INDIANAPOLIS • Client: Milto Cleaners
Milto is a family-owned dry cleaning chain in Central Indiana. They make you look your best, and they make it easy. They’ll even send someone to your home to pick up your stuff. We call him “The Milto pickup artist.”
Slingshot
DALLAS • Client: Visit Dallas
Dallas has a lot going for it in the hearts and minds of leisure travelers. The city is known for big nightlife, big sports, and big shopping. Put simply, it’s known for being “big.” But it’s no secret that Dallas is one of the most stereotyped cities in the U.S. Anyone who lives here knows that the big hair and cowboy hat cliches are just that — old cliches that don’t...
Tactical Magic
MEMPHIS • Client: Fulmer Helmets
Since its founding in 1969, Fulmer Helmets developed a solid reputation among owners of independent motorcycle dealerships and grew to become American's #2 helmet seller by volume. In recent years, however, a lot of influential parts managers had come to perceive the brand as a cheap, generic motorcycle helmet. Fulmer wished to upgrade its...
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Greg Clow, Executive Director
The Agency Contest
greg@theagencycontest.com
